Slightly Toasted #7: Slow and Smoky

But don't forget to hydrate!

Welcome to Slightly Toasted, where we dish out daily business ideas, weird ventures, quick hacks, and success stories—minus the corporate BS.

Built by Entreprenuers for Entreprenuers.

Today’s Menu:

  1. The Main Dish 🍽️: Hostshield Hero

  2. Strange Brew 🫙: Smoked Meats Everyday

  3. Hustle Hack 💹: One “Marketing” Ring to Rule Them All

  4. The Big Score 💰️: Some High Quality H₂O

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Ok…Lets get cooking.

The Main Dish | Business Ideas

HostShield 🔧 

(The all-in-one subscription service that keeps your Airbnb and VRBO rentals in shape.)

🔦 The Pitch: Juggling multiple contractors and emergency repairs can drain any short-term rental host. HostShield delivers round-the-clock protection from routine inspections to urgent fixes so you stay worry-free while guests enjoy a top-notch stay. Think of it as a one-stop shop for all your property upkeep needs, backed by a vetted network of pros.

What’s Cooking? (The Opportunity) 🍪 

Picture this: The explosion of Airbnb and VRBO listings means more hosts scrambling to manage property maintenance on the fly. Flooded basements, broken AC units, leaky faucets these hiccups can sink your guest ratings if not handled fast and effectively. With HostShield, owners subscribe to a stress-free plan covering routine maintenance, seasonal inspections, and 24/7 emergency response. It’s a win-win: guests get a seamless experience, and hosts get peace of mind.

Recipe (The Solution) 🧾 

Centralized App/Portal

  • Hosts book repairs, see real-time updates, track history of fixes, and schedule seasonal inspections in one place.

Skilled Technician Network

  • Vetted plumbers, electricians, carpenters, landscapers—ready to respond. Standardized SOPs ensure consistent quality.

Go-to-Market

  • Initial Focus: Begin in a metro area with high Airbnb density.

  • Marketing: Partner with local realtors, property management groups, and short-term rental forums.

  • Startup Costs: Building a robust scheduling and dispatch platform, hiring initial technicians or building a contractor network, insurance, and a basic marketing push (online ads + local partnerships).

Check, Please (Monetizing) 💲 

Subscription Tiers

  • Basic: Seasonal checkups, discounted repairs.

  • Premium: Monthly on-site visits + waived service call fees.

  • Elite: Unlimited callouts, dedicated account manager, plus minor repairs included.

Additional Services

  • Paid add-ons for cosmetic upgrades, deep cleaning tie-ins, or extended warranties on appliances.

Corporate/Group Rates

  • Discounts for owners with multiple properties or property management firms with large portfolios.

Revenue Sweeteners

  • Volume discounts with suppliers—pass partial savings to clients, keep a margin.

  • Upsell sustainability audits or “smart home” installs for an extra fee.

Domain Name Ideas 🖥️ 

Strange Brew | Lets Get Wierd

Smoke and Spirits

Picture this: Aroaming, pop-up series where smoked meats and craft beverages join forces each month at a different local distillery or brewery. You and the venue co-host a themed tasting night—pairing, say, mesquite brisket with a bold coffee porter, or sweet-glazed pork belly with spiced rum cocktails. Guests explore creative flavor mash-ups, learn about smoking techniques, and sip one-of-a-kind small-batch spirits or beers, all while enjoying a lively culinary atmosphere. Everyone walks away discovering new local flavors—and maybe a new favorite rub or brew.

Why It Could Work

  • Built-In Buzz: You tap into the existing fan bases of breweries/distilleries plus your own BBQ followers, driving ticket sales and social media hype.

  • Shared Costs & Marketing: By teaming up, you split event expenses and leverage each other’s platforms—making it easier to fill seats and turn a profit.

  • Ever-Changing Menu: Rotating themes and new beverage pairings keep fans coming back for fresh experiences.

  • Local Pride: People love supporting hometown artisans, especially when it involves savoring premium bites and sips in a fun, immersive setting.

Smoked meat lovers, craft beverage fans, and curious foodies unite—Local Smoke & Spirits is a recipe for flavorful success.

Hustle Hack

Blaze: Create Content On Your Own

You don’t need a marketing department or a social media expert to create great quality content fast. Blaze helps you create personalized social media posts, blogs, newsletters and website in your businesses voice and style. Its free to try and its a fantastic tool for the soloprenuer in all of us.

The Big Score

Ever wonder if plain ol' water can actually look badass? Enter Liquid Death, the brainchild of Mike Cessario, who slapped humor, killer design, and a big dose of irreverence onto a tallboy can of H₂O. The result? A brand now valued at a cool $1.4 billion (no, that's not a typo). In his chat with Jeff Berman from Masters of Scale, Mike spills how he escaped the boredom of the corporate grind by turning water into something edgy enough to make soda nervous. You’ll never look at hydration the same way again—trust us. Check it out!

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